Blog 53


We are happy to welcome Adam Smethurst, as the newest edition to our team. He joins as Business Development Manager, with 6 years industry experience in the digital sector. He will look to develop relationships with new and existing clients across our ever expanding portfolio.

In his previous roles he has managed client projects, incorporating bespoke applications, core business integrations, web, social and ecommerce for large scale SME’s and global PLC’s.

He is passionate about the prospect of working at the cutting edge of mobile application and website development, at Degree 53 we have a proven history of success in this arena.

Its not all work and no play, Adam has a few interesting facts that he would like to share…

So as well as being involved in all things web, I took some time out a few years ago to fulfil a childhood dream of playing electric guitar for a rock band.

Business Development Manager Adam playing guitar during a video shoot

I have played electric guitar, self-taught since I was 10 years old and always dreamed about playing on a stage in front of thousands of people. So with a bunch of childhood friends, we decided to roll the dice, get in a practice room and do what we promised ourselves when we were kids.

It was a tough old slog but we put ourselves in front of the right people and believed in what we had created. With a little luck, we were picked up by a major management company and then record label and released 2 Studio albums globally, a multitude of music videos and was lucky enough to spend 2 years touring around Europe playing some of the most historic venues and main stages at some of the biggest festivals in the world... Download festival at Donington, Sonisphere UK at Knebworth and Switzerland, Graspop - Belgium! Not to mention playing alongside and meeting most of my idols… Slash, Lemmy, Motley Crue, Limp Bizkit, Papa roach, buckcherry and many more!

Mixing with all these famous people, management companies, record label executives, PR, media types and journalists was a real eye opener. It taught me to behave and deal with a multitude of different people on a day to day basis. It was a real melting pot of artists and business, but one thing stood out. There was a real business ethic and professionalism amongst everyone who was successful, your personal network could make or break you, work never stopped, it was 24/7. Living that life taught me a valuable lesson, to be truly good at what you do you have to live and breath it.

I was invited to play for the American air force at an USO show which was televised on US TV…. And yes… I did play the top gun theme tune in sound check out of an aircraft hangar looking out over the runway of saluting servicemen (box ticked)!!!

Business Development Manager Adam playing at Manchester Academy

My time in music taught me a lot, as every day you meet new people who you would undoubtedly meet again, it is important to never judge a book by its cover. Some of the most intelligent, influential and helpful people don’t always reveal themselves in person or befit the social setting in which they appear, so the importance of networking, politeness and personability are key to success.

There is no substitute for hard work, But going the extra mile to make a difference can be life changing. All these things were learned on the road in my past life as a “rockstar”.

So, if you are interested in speaking to someone who has a different slant on business and the dynamic world of the three big W’s, then give me a shout and I would be happy to show you what Degree 53 can do for you and your business.


Loading Icon Loading