Flint Group’s new website needed to be responsive and optimised for mobile with an efficient user experience (UX), intuitive site architecture and a flexible search engine. It also needed to offer certain pages in different languages. The entire project required the implementation of a new content management system (CMS) for simpler and more flexible site hierarchy. This would allow Flint Group to update its content, as well as enabling the team to build a simpler structure for it.
Flint have a broad portfolio of products and services, so it was important for the website to have an intuitive and simple hierarchy. The team wanted users to be able to gain access to all of their products as easily and as quickly as possible. A similar mentality was applied to the user journeys behind Flint Group’s vacancies, contact details and news pages.
Due to the large amount of content, it was key that we effectively migrated everything to the new system without losing track of any of the files or data.