Sofology, a Manchester-based furniture retailer, approached Degree 53 to provide a solution for their customer account system.
Sofology’s existing account system was not as fluid as they would have liked it to be. This did not provide the best experience for the customers. Upon purchasing a product, they would contact Sofology’s customer services team to retrieve the login details. The company realised that calls relating to delivery enquiries were growing. This meant that some customers were waiting unnecessarily on the phone. Sofology wanted to make this process more accessible as they understood the majority of customers preferred to book their delivery online.